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Enterprise purpose: 
Advancing with times, guiding the trend, starting the future and serving human.

Enterprise value:  
Brand + Staff + Dedication = the Value of Enterprise.

Management philosophy: 
Standardizing the behavior on system basis, get our team together on affinity basis, driving the development by mechanism, changing the status and achieving our goal with our strategy.

Quality standard: 
The standard of products is equal to the satisfaction of our customers (users).

Service concept: 
Customer first, integrity-based! 
Customer satisfaction is our eternal pursuit! 
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